A Non-Traditional Way of Using a Blog to Sell Your Apartment
The little bundle of sass called Harlem BuBu seems to have brought in an offer on her apartment through her blog 68 Bradhurst. Thou not for the reasons you might suspect. Instead of posting about finishes, appliances and floorplans for a listed unit, her writing on life in the new luxury building prompted a buyout offer for her to leave.
68 Bradhurst, as the subtitle says, tackles the good, the bad and the nasty in The Langston. As an example, a post from earlier this month covers some of the bad getting nasty with a board member at the near-by Duane Reade. A rather unrestrained public exchange turns noticeably cooler back in the building lobby.
So is the offer to buy out her apartment real? Will the person behind the anonymous offer be revealed? Is this a viable sales strategy in a soft real estate market?